SWTI0330TLC_04.jpg

Strategy

We provided full production solutions for the premiere of Trading Spaces.

Editorial

We went through show footage to construct the Trading Spaces Sizzle, the Design Tips, Youtube Pre-Roll Search videos and Co-Branded spots. We also offered creative guidance throughout the process.

Talent

For the “Design Tips” spots, Trading Spaces talent shared their own DIY tips for viewers.

We were involved every step of the way including; structure and editorial, design, animation and a wide variety of final deliverables.

Promo Graphics

We created the graphics and animation for this spot, including rotoscope and tracking

IPM Design & Animation

There were three “In Program Messaging” elements that needed to be created for Overstock, Wayfair and Trading Spaces.

We came up with multiple rounds of designs before animating the final deliverables which you can view below.

Co-Branded Spots

For the co-branded spots with Wayfair, we went through and chose the imagery to match the script. We came up with the structure, design, animation, editorial and delivered all of the final versions.

Youtube Pre Roll

These fun segments for Youtube featured the Trading Spaces talent interacting with our graphic search bar.

We handled all of the footage, chose takes for the talent, designed and animated the graphics.

  • Client - Discovery, TLC

    Project - Trading Spaces Case Study

    Type - Design, Compositing, Logo Design, Lower Third, 2D Animation, 3D Animation, Toolkits